Triggered Communication
Enrich Your Customer Relationships With Automated Technology
Our next generation marketing is the nexus of sophisticated technology and simple good manners. We design automated programs that enable right time dialogues between companies and consumers across the spectrum of digital and print channels. Whether you’re looking to automate key customer service communications or design a trigger-based marketing program, we offer the experience and the technology infrastructure to drive your business to new heights by delivering improved customer experience, increased sales and reduced operational expense.
Flexible design accommodates your specific requirements: Our solutions support short term campaigns OR institutionalized initiatives. We can develop the database that drives the solution OR respond to data received from your systems. Modular approach allows use of one OR all channels (voice, text, email, print).
How it’s done Our triggered communications retrieve transactional data from your existing databases or databases that we manage, then our system automatically reads the data, interprets the information, creates the proper message, then processes and delivers each individualized communication using print and digital channels. During the process, the business rules are applied, customer-specific content is injected, and tracking codes are included to measure program effectiveness.
Build brand relationships at every touch point: Customer Care & Service Solutions Lifecycle & Courtesy Communications Notifications & Alerts Loyalty Program Updates Service Reminders Security & Fraud Notifications Customer Feedback Surveys
Customer Marketing Solutions Acquisition Marketing Up-sell / Cross-sell Retention Programs Win-back Consumer Promotions
The Problem
A regional utility faced increasing call center activity due to service changes, government regulations and plant outages. Servicing costs were skyrocketing while the actual service levels dropped. In addition, they were being penalized by the government for not being able to prove the proper documents were being delivered in a timely manner. This client wanted a seamless and cost-effective method to help increase customer satisfaction and comply with government regulations while reducing costs.
The Solution
With all of your printing materials, we believe it should be easy for you to distribute them quickly and efficiently to your students and faculty. 1Vision prints, stores, and distributes all of your materials directly to your students and employees, significantly lowering your costs.
The Impact
- 40% reduction in call center staffing
- 400% return on investment (ROI) on project investment
- 58% improvement in Customer Satisfaction scores
- Reduction in customer defections
